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Social Media

Social MediaSocial media is a relatively new tool available to nonprofits for their outreach efforts. We've been told "you have to have a Facebook page," or "tweeting is great." What roles do these new technologies play in your communications plan? The resources here will help you clarify whether these tools are "essential" and how and why to use them.

Facebook Basics for Social Media Management: Profiles and Pages and Groups, Oh My!

Source: Lexian Management Associates
Lauriane Lebrun of Lexian Management Associates explains the various kinds of pages and groups on Facebook and how you might want to use them for your organization.
Posted on: July 11, 2019
Topics: Communications | Marketing | Social Media

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Posted on: October 10, 2018
Topics: Online Tools | Cost savings | Featured

Canva for Work Free for 501(c)(3)'s

Canva—a browser-based, drag-and-drop design tool for making social media posts, infographics, and more—has made their Canva for Work service free for 501(c)(3) nonprofits.
Posted on: November 4, 2015
Topics: Marketing | Online Tools | Social Media

How Human Rights Watch Leverages Employee Brands on Twitter

Source: Beth's Blog
Beth Kanter talks to employees at Human Rights Watch about how they leverage employee's personal Twitter accounts by offering training and policies that encourage participation.
Posted on: March 31, 2015
Topics: Communications | Marketing | Social Media

12 Stock Photography Sites for Nonprofits

Source: Nonprofit MarCommunity
Angela de Burger, Communications Manager at YMCA Canada, shares a list of her favorite free and paid stock photography sites to help you take your marketing visuals to the next level.
Posted on: March 16, 2015
Topics: Communications | Marketing | Online Tools | Social Media

NPO Leaders: Your Absence From Social Media Costs Your Organization

Source: Bloomerang
In a guest post for the Bloomerang blog, Natasha Golinsky of Next Level Nonprofits describes a fruitless search for a nonprofit executive's LinkedIn account, highlights why it's important for nonprofit leaders to have a personal online presence, and shares six tips for anyone not yet using social media.
Posted on: October 18, 2013
Topics: Executive | Leadership | Social Media

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